Real People build trust for your brand –
so you need real people casting experts you can trust!

GENUINE has been successfully casting Real People for over two decades. You and millions of others have already seen our Real People in Super Bowl ads and digital video content.
GENUINE does everything Real People: Recruiting, Casting, Research, Production, and Social Media Activation. See our work and call us!
Microsoft
American Exress
Keurig
Dove
Apple
Excedrin
Bank of America
Advil
Sprint
BMW
GE
GSK
Pfzer
TD Bank
PNC Bank
HSBC
TJ Maxx
Weight Watchers
Zales
Lean Cuisine
Lubriderm
Stouffer's
Olay
Starbucks
Suave
Clinique
Afrin
Sensodyne
Cablevision
Select Confort

EXPERTISE

Here’s how we find the right real people, and offer intriguing new services for your brand

REAL PEOPLE

GENUINE finds the right Real People and their compelling stories for your brand
READ MORE+

COMPLIANT TESTIMONIALS

GENUINE knows and plays by the rules, giving you compliance with compassion
READ MORE+

DIGITAL
PLATFORM

Experience our RealPeopleBook
 cloud-based technology
READ MORE+
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